Now is the time to bare shoulders, freckled cheeks (face cheeks silly people) and calves as summer in Chicago has officially begun! With all that exposed skin, you gotta look your best but wouldn’t it be fab if you could baby your skin with natural products? Big box stores often have a smattering of natural skin and hair care but Whole Foods Lincoln Park has trumped them by expanding an entire section of the store for your holistic beauty regime. Men, don’t feel left out! They have a section for you and your bearded self too.
Last Thursday, we were giddy to experience a sneak peek of the extension of the department. First, we indulged in some rooftop yoga with Moksha Yoga, Mamma Chia vitality drinks and Whole Foods staff.
Afterwards, we put on our pink hard hats and toured the new beauty section and sampled holistic products. Here are some highlights!
Fit and Active:
Looking to protein it up but not ready to commit? Whole Foods Lincoln Park will offer a new Active Lifestyle section with both plant and whey based proteins that avoid the dreaded artificial sugars, colors or hydrogenated oils. A superfood bulk (think maca, mangosteen or moringa) and protein powder selection will be available as well so you can taste and try a small amount before shelling out protein bucks. We tried vegan protein samples from Vega and even got to spin our recovery drink flavors out with a green energy blending bike.
Stopping by after a workout? You can belly up to the new juice and smoothie bar to get a post workout boost or ditch the sports drinks and try Nuun, a fizzy electrolyte filled tablet to enhance your water.
Let Your Inner and Outer Beauty Shine:
Whole Foods Beauty section doesn’t only include vitamins and supplements. Check out natural mineral based makeups, paraben-free hair cares and lotions and formaldehyde free nail polishes (among 6 other chemical free ingredients) in the new widened glowing aisles. Feel like getting some tips on where to start? A beauty concierge will now be waiting to address your coconut oil curiousness or coral lip color consulting needs. We smoothed some BB cream from Pacifica while meandering around the store. Pacifica products are 100% vegan and many use coconut water or milk (can you say “hello, I smell like a heavenly tropical island”?) We also love that the products aren’t expensive in comparison to department store brands so you can do good things for your body and your wallet if you have a tight budget.
A Manly Regime:
Men, you have no excuse to not be metro…or just kempt and not dirty…with Whole Foods Lincoln Park’s exclusive men’s section. No more digging through the aisles to find the sad men’s corner at the end. This area of the store has face, hair and body care products free of gross chemicals and just for you.
Ready for Action!
Whole Foods kicks off their beauty celebration with a bag o’ beauty goodies, “Ready for Action” Bags, valued at $50 bucks for only (Wait for It!!) $12! Packed in a hand printed zipped active clutch (as we like to call it) printed by RIJI Green, a company that works to end human trafficking, you will find your summer survival kit!
- Toms of Maine Long Lasting Deodorant, Natural Powder Scent (2.25 oz)
- Aubrey Pure Aloe Vera (4 fl oz)
- Boiron Arnicare Gel (.5 oz)
- Amazing Grass Amazing Meal, Vanilla Chai (.88 oz)
- Goddess Garden Organics Natural Sunscreen SPF 30, Everyday or Kids (1 oz)
- Garden of Life Perfect Food Raw Organic Green Super Food, Real Raw Chocolate Cacao (.34 oz)
- Nuun Active Natural Electrolyte Enhanced Drink Tabs, Lemon + Lime (10 tabs)
- Spectrum Essentials Seed Blends – Orchard Fruit, Savory, Tropical Fruit, or Warrior Vitality (.5-.7oz)
Ready to become a natural beauty? Visit Whole Foods Lincoln Park on Saturday June 27th to step into action.
Whole Foods Lincoln Park,1550 N. Kingsbury, Chicago, IL 60642
You can be extra cool like us and shop and do rooftop yoga this Sunday with this special charity event!
YOGA + CHEESE + WINE
BYOM: Bring your own mat. Proceeds benefit local nonprofit, Yoga for Recovery. Register here.